Overview

The purpose of this page is to allow you to glean insights into a specific page’s data so you can see all the query data that is contributing to the trends in performance.

This report is very useful because you can see % of total columns for both Clicks and

Filters Available For Biggest Movers

• Query

• Clicks change (delta)

• Impressions change (delta)

• Position change (delta)

• Date range

• See low-hanging fruit

• Remove brand queries

User Guide For Biggest Movers

• The data presented on this page is fairly unique, in that the key metric is change between two periods of time, rather than total over a given period.
• This report actively compares the specified date ranges to the previous period in order to present the change between the two periods.
• Click on the query text in the table to open a page in Topic Explorer for further inquiry surrounding the selected query.

<aside> 💡 If clicking a query does not open a new tab on the Topic Explorer Page, return to the Create Internal Report Links page and make sure you have completed all of the steps.

</aside>